select writing
“Try This Heart-Centering Meditation Before You Take a Forest Bath” // Yoga Journal
“Forest Bathing: Coming Home To Ourselves” // Kiss The Ground’s Re:Generate Magazine
“Why Making Offerings To Nature Is Part Of My Wellness Routine” // Mind Body Green
Foreword // “Shamanic Teachings of the Condor” by Martha Winona Travers, PhD.
“Exploring my roots through the healing magic of forest bathing” // At The Well
“Forest Bathing in Running Shoes” // Trail Sisters
“Submerge” // Hamam Magazine
Satoyama Zone// Earth, Etc
“Shinrin Yoku — Nature Therapy” // Soft Star Shoes
“The Healing Magic of Forest Bathing” // Spirituality & Health
select clients
Microsoft Advertising
Samsung
Developing a segmentation of one — a unique experience for every person based on their unique needs and desires.
Creating a new brand strategy, manifesto, messaging and identity at an industry-transforming moment.
Developing brand strategy, product road-mapping and ecosystem-mapping for BrightDrop, General Motors’ system of commercial electric vehicles, ePallets, and cloud-based software.
Hitachi
NextPatient
General Motors
Google Food
Conducting a design-research led process to create a program that helps Food@Google move through sustainability barriers.
Facilitating workshops with founders and developing brand strategy for fast-growing startup that makes it easier for patients to see their doctors.
Defining brand strategy and architecture for the 100 year-old company focused “contributing to society through the development of superior, original technology and products.”
Loliware
Elli-Q
Making sustainability sexy before it was cool to do so with a brand strategy for seaweed straws.
Conducting and synthesizing design research, developing product strategy, and naming for the award-winning AI care companion robot.